Final check 1: Interface and UJ

To achieve organic audience communications in chats, you should ensure that users will notice and realize how to use the new feature.

Obvious and available chat button

Ensure that users can join a chat anytime while browsing the app or website. This will lead to deeper and more meaningful conversations. To achieve this, we recommend placing the chat button in an intuitive location near your main content, ensuring it is clearly visible.

The best option is to label the button clearly with terms like 'Join Chat', 'Game Discussion', or 'Players' Chat' (depending on your service's domain). It's crucial to place the button in areas where users consume content or engage in activities.

Additionally, you can make the button animated. It can pulse for 3-5 seconds or until the user clicks.

Before launching, thoroughly inspect the entire user journey to ensure that users can start a chat whenever they have an idea or thought to share or seek advice.

You can read some ideas and offers about placing an entry point to a chat for different domains.

Tooltips linked to the chat button

Ensure that users can easily recognize when a new feature is introduced in the app. Notifications are an effective and transparent way to achieve this. When users open the app and see a notification with a call to action (e.g., "Share your opinion in chat," "Discuss your league with other players in chat," etc.), they are more likely to join and develop the habit of checking the chat for new messages.

You can display these notifications during the first five or ten user sessions.

Examples of tooltip text:

Here's a players' chat! Try it
Join the chat — share your opinion
Join the chat and discuss your league
Discuss games and leagues here!
Join and share your thoughts
Discuss films here!

Last message widget

Consider implementing the **** to make the new functionality more apparent to users. You can find more information about the widget and its integration here.