Crypto and stock trading platforms

The ways chats can work

A public platform-driven chat

Look at how a general chat/ message feed can look on the platform:

• One common chat can be linked to the whole platform. You can send chat links and pop-ups with links to lead users to specific papers and deals. The chat functions as a lounge for all users and conversations.
• Chats related to separate points, such as deals, coins, papers, or other entities. Suitable for platforms with a higher number of users to provide meaningful discussions for all.
• Private chats to discuss specific deals and strategies.

All these chat types achieve two goals: users are more engaged, they educate and curate each other, and they do more deals and other actions on the platform, which leads to growth in business metrics. Also, users unite into communities with the same interest, so the stickiness effect is growing (users get a crucial reason to return to the platform and stay—they are involved, they are part of a group where they can share expertise or get pieces of advice from other experts).